March 24, 2017

As an assignment in visual hierarchy, we were to take information from an organization called Global Giving Market and design a poster for them. My first thought when I hear market is an outdoor market, so I created the tents and light artwork in illustrator and then took that artwork into InDesign (a requirement for the assignment) and added in the type. I curved the name of the organization as a callback to the image the word “Global” brings to mind, and I made the tag line and meeting information run parallel to the poles in the tent. As for the paragraph of what was offered, I made it centered and a decent size. I’ve made a few small adjustments since submitting this, as I like the design overall as it is, although I don’t think the visual hierarchy is as bold a statement as it could have been.